Alexey Ratay

Decision Maker

Visit HighPass website

What is HighPass

HighPass allows travelers to purchase airport services(Fast Track, Business Lounge, CIP service, VIP service, etc) just in several clicks worldwide.

Usually passengers experience their pre-flight procedures as the most stressful and tense part of any journey. 90% of passengers know nothing about airport services and or how to order them.

HighPass platform will propose to you different ways on how to make your time at the airport calm, relaxed and joyful. And all of that will be just a question of several clicks in your mobile phone.

What is the mission of HighPass

To inform passengers about airport services and make them reachable just in several clicks

What issues did HighPass have:

  • Inefficient budget usage by chosen development partner
  • Unstable solution that wasn’t ready for live launch with commercial clients
  • Lack of technical strategy and planning

Why did they choose us

The previous software provider treated HighPass product as just a set of technical features, while Gotoinc focused on the real business issues and provided high level vectors where product should move to and what needs to be done for overall software business sustainability.

How we interacted

Our CEO(Anton) met the HighPass team at a local conference. HighPass CEO(Alexey) shared his thoughts that he is really concerned about their current development provider. Technical solution started to go out of budget while the product wasn’t even reaching the release stage. Anton said that he is really interested to help the local rising product and provided several consultancy sessions. These sessions ended up in a short To Do list of:

  • Shortlist MVP functionality. Stub and pause everything else
  • Replace agency team with a single product CTO that can refer to service of Gotoinc in case he face areas he is not expert at
  • Provide deep pre-launch testing of payments, API and business interactions with airports that happens behind software.

All these items were fulfilled in 2.5 months and HighPass started to make his first sales. We worked together for one more year. Main responsibilities of Gotoinc consultancy was to set up proper management and release processes, to help analyze application metrics, it’s bottlenecks and foresee difficulties that platform will face by joining new airports, countries and continents. In the end of this interaction HighPass got its team members trained to the proper expert level and their technical team was fully staffed with their own experts. Currently this product continues to grow and join new airports, while Gotoinc provides situational design/web development assistance.

HighPass’s Business Wins with us:

Made live release of the product with first sales
Replaced expensive and not efficient agency with their own optimized development team
Got additional Expertise in running software business

Major technical wins of our team:

  • Hired professional and very efficient CTO to the project team
  • Made rough documentation of the project and their future plans for quick onboarding of new tech members
  • Made quality assurance of payment processing in HighPass
  • Set up proper management and update release processes
  • Improved UX of Admin and Supplier panels

Technologies we used

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